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Industry insights from our own scientists, publicists, developers, designers, strategists and more.

Our experts have spent their careers learning their craft, honing their skills and implementing the most effective marketing, engagement and public relations strategies to help healthcare and science brands transform the world. Let's dive in, shall we?

Featured posts

berlin

Reflecting on Confrad’s AGM in Berlin: Learning, Connecting, and Celebrating Our Best Work

Fresh perspectives, bold ideas, and a shared commitment to creative excellence defined this year’s Confrad AGM in Berlin. From inspiring talks to a celebration of standout work across the globe, the experience left us energized for what’s next.

Dillon Allie | June 24, 2025

Conferences & Events | Marketing

pottery up close

Molding Success: How pottery made me a better project manager

Discover how the unexpected challenges of pottery helped shape one project manager’s approach to leadership, process, and play—both at the wheel and at work.

Ariana Garcia | June 20, 2025

Other insights

Chicago skyline

A Beginner's Guide to ASCO 2025

Summer is just around the corner, bringing Chicago's most exciting annual conference in clinical oncology back to McCormick: the American Society of Clinical Oncology (ASCO) Annual Meeting. Whether you’re a seasoned veteran or it's your first time attending ASCO, we’ve laid out a beginner's guide to help you make the most of the conference and the city!

Haneen Hariri and Maggie Williard | May 29, 2025

Conferences & Events

Person speaking at a conference

Biotech Startups Shine at Science2Startup 2025 Amid Market Challenges

Despite global uncertainty and market volatility, the biotech startup ecosystem continues to shine as a hub of innovation and resilience. Last week, HDMZ was proud to co-sponsor the 2025 Science2Startup symposium at the Ragon Institute in Boston — an exclusive event spotlighting cutting-edge therapeutic ideas from leading institutions around the world.

John Kang | May 20, 2025

Conferences & Events | Public Relations

Image of viruses sitting at a conference room table

Leaked viral press release reveals human-host infection strategies for 2025

A leaked press release from ViralCon 2025 reveals the latest viral strategies in mutation, manipulation, and transmission—straight from the minds of the world’s most infectious pathogens. Thankfully, HDMZ’s team intercepted the intel, letting humanity stay one step ahead of unruly viruses.

Azeem Zeekrya | May 13, 2025

Public Relations | Conferences & Events | Press Releases | Scientific Communication

Zoomed in shot of phone apps

SEO Is the New PR: How Life Science Brands Can Build Authority in the Age of AI Search

AI is reshaping discovery. Learn how life science brands can build authority and visibility by treating SEO as strategic PR—beyond rankings and clicks.

Christine Bennett | May 02, 2025

Digital Marketing | AI

Nintendo Switch image with question marks on it, top down view

Nintendo’s PR Game Needs a Patch. Here’s What Biotech Can Learn.

Nintendo’s Switch 2 reveal sparked backlash due to unclear communication—offering valuable lessons for biotech companies to think about.

Azeem Zeekrya | April 24, 2025

Marketing | Corporate Communications | Best Practices | Current Affairs | Public Relations

image of a tech data cloud

Expert Q&A with Enrique Conci: Navigating Healthcare and Life Science Application Hosting

Learn more about how our hosting solutions meet healthcare and life science applications' unique compliance, security, and performance needs, offering flexible, cost-effective support tailored to the industry.

Enrique Conci & Miriam Hyman | April 17, 2025

Web Hosting | Web Security

person walking in the woods with a brain character

HDMZ Unveils “Your Brain Will Thank You” Campaign in Partnership With the Illinois Brain Health Project

The new multichannel initiative aims to proactively reduce the risk of cognitive decline to combat rising Alzheimer's disease and related dementia rates in Illinois.

John Kang | April 15, 2025

Awareness | Web Design | Content Strategy

image of skyscapers looking up

UX, Strategy, and Growth: The HDMZ Approach to Digital Design Excellence

In digital design, it’s critical to build intuitive user experiences while also aligning with business goals. Share in key learnings from two digital designers who have been leveling up their skills with strategic coursework.

Mike Nienow | April 10, 2025

UX Design | Website Design | Responsive Design