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Industry insights from our own scientists, publicists, developers, designers, strategists and more.

Our experts have spent their careers learning their craft, honing their skills and implementing the most effective marketing, engagement and public relations strategies to help healthcare and science brands transform the world. Let's dive in, shall we?

Our latest posts

Why It’s Important To Live Your Brand’s Purpose, Every Day

Given the challenges of the past year, fostering a stronger sense of purpose has become increasingly important for everyone. See HDMZ's take on how that includes the way brands contribute to the greater good.

Branding

Media and Digital Predictions for 2018

Learn what changes and developments are happening in marketing in 2018 including a step into voice control and AI, the expansion of walled gardens and more.

Branding

Are you ready for the mobile web?

Global Industry Analysts released a report in 2010 that projects there will be 2.1 billion mobile web users by 2015. Advertisers are taking this trend seriously – Gartner expects spending on mobile advertising to reach US$7.5 billion in 2012.

Branding

Strong Brands Help Retain Top Talent

Of the many challenges facing companies during a recession, employee retention isn’t always at the top of the list. Maintaining morale during times of cost cuts, furloughs and layoffs often takes priority — especially amidst so much uncertainty, when most people aren’t actively looking to switch careers.

Branding