Medtronic develops and manufactures innovative medical device technology and therapies to treat chronic disease worldwide. In early 2015, Medtronic's endo-peripheral division partnered with HDMZ to announce the launch of the newly FDA-approved IN.PACT Admiral Drug-Coated Balloon. Patients suffering from peripheral artery disease (PAD) could now be treated worldwide with the most clinically-effective device available on the market for the treatment of superficial femoral artery (SFA) disease. Medtronic needed a bold, eye-catching HTML email communication to announce the U.S. product launch. HDMZ designed an email campaign incorporating sleek, dramatic branding with a commanding call to action.


  • Badge design
  • Content creation
  • Email campaign
Medtronic Badges
Medtronic Email Campaign