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Biotech Moves Forward With Cautious Optimism

HDMZ’s in-depth analysis of the 2024 J.P. Morgan Healthcare Conference unveils trends — including pharma headwinds, AI and Wegovy — that will shape the life science industry this year.

John Kang, Senior Vice President, Public Relations | January 16, 2024

AI | Biotech | Conferences & Events

Marketing with AI: A Blueprint

See why HDMZ believes that AI is a powerful tool to amplify creativity and productivity, allowing marketers to tell more compelling brand stories in an increasingly complex digital world.

Christine Bennett, Vice President, Digital Marketing | November 01, 2023

AI | Content Marketing | Google | Conferences & Events

Top 10 Things to Remember As You Prepare For 2021's Virtual Conferences & Events

2020 brought a new, urgent need to replace in-person events with virtual conferences and congresses. How can you prepare to make the most of upcoming virtual events? The HDMZ team has compiled our favorite "top ten" list! Read on!

Katie Richardson, Associate Creative Director & Christine Bennett, Digital Marketing Director | November 30, 2020

Marketing | Best Practices | Regulatory | Conferences & Events

Twitter Ads in the Time of COVID-19: A Rising Impact

We've pulled together the latest Twitter trends and benchmarks: see how COVID-19 affected Twitter Ad engagement, volume, and costs.

Christine Bennett, Digital Marketing Director | June 30, 2020

Social Ads | Sponsored Content | Conferences & Events | Twitter