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Industry insights from our own scientists, publicists, developers, designers, strategists and more.

Our experts have spent their careers learning their craft, honing their skills and implementing the most effective marketing, engagement and public relations strategies to help healthcare and life science brands transform the world. Let's dive in, shall we?

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Zoomedia & Harris D. McKinney Join Forces

For the last 16 years, Zoomedia has been leading interactive communications for the life sciences. Today, we are delighted to announce that we have joined forces with Harris D. McKinney, a leading life science marketing and brand communications agency.

Marketing Press Releases Public Relations Scientific Communication HDMZ Biotech Life Sciences Website Development

Do You Know What You're Sharing? The FDA Does.

On July 29, 2010, the FDA issued a warning letter to Novartis stating that content shared through Facebook and ShareThis functionality.

FDA Regulatory Facebook Social Media

Why Does Web Accessibility Matter?

Web accessibility is about creating websites, tools, and technologies that are usable by all people, regardless of any disabilities. See how HDMZ optimizes our client sites for web accessibility.

Content Consumption Conversion Optimization User Experience Website Optimization

Content is King, Seen and Unseen

For all of the innovative and interesting things a website can do, for all the ways it can help you focus and refine your business practices, manage your assets, or connect you to your team, the core of any site is always the content

Regulatory Meta Data Social Media Facebook

Deliver a Successful Investor Presentation

Does your investor presentation clearly articulate your passion, commitment and value in 20 minutes or less? The development and delivery of a presentation plays a critical part in getting the attention you want and deserve. Every company has a different story to tell, but most of the time the presentations are in the same format, in the same room, and to the same people. Our team has had the privilege of watching and developing biotech company presentations for over 15 years.

Corporate Communications Biotech Pharma Investor Presentations Investor Relations

HDMZ Now a Premier Google Partner

HDMZ has recently earned the distinction of being a Premier Google Partner, in recognition of reaching certification and AdWords performance milestones.

Digital Marketing Google AdWords Premier Google Partner Google

Accelerated Mobile Pages (AMP pages) Now Part of Google Organic Mobile Search Results

Google just announced that Accelerated Mobile Pages (AMP pages) are included in organic search results in mobile SERPs.

Future of Mobile Search Accelerated Mobile Pages (AMP Pages)

Making an Impact in a Serious Industry

Realizing The PossibilitiesWe’ve all experienced that “wow!” moment, when encountering an impressive looking website. Maybe the designers nailed the aesthetics, or effectively utilized a new display technique. Probably the first time seeing a rotating carousel, or parallax scrolling, or fluid scaling - our attention was captured.

Advertising Awareness Website Development Creative Development Concept Development

SEO Best Practices for Title Tags

Learn best practices for optimizing your title tags. Gain higher click rates from your organic listings. Optimize your title tags today!

Meta Data SEO Website Development

Google Announces RankBrain Takeover

Google has announced that its AI, machine-learning algorithm RankBrain is now handling all organic search queries. Find out how this affects your SEO efforts!

Organic Traffic Google SEO